Did you know that MAGO® also attended the Las Vegas Cosmoprof in 2012?
We were present from July 22 to the 24, introducing our MAGO® Hair Extension System on all three days.
Cosmoprof is one of the major beauty exhibitions in the world, and we were sure not to miss it. It was our first time alone in the United States to introduce the new technique. Although we did experience difficulties in setting up the booth, we were very excited and nervous to introduce MAGO®. When we started our demonstration on our hair models, many hairdressers and customers instantly crowded around us, giving us confidence in MAGO and its belief.
As we demonstrated our product and answered questions of MAGO®, many asked whether they can try attaching them while some even asked whether they can have one or two extensions on their own hair. On the other side of the booth, where we displayed our hair textures, almost all passersby stopped and touched our Indian Remy Hair, commenting that they loved the smooth feeling of the hair wrapping around their fingers.
One of the hair models, Eva Decaro, who appears in the beginning of the video, got MAGO® Hair Extensions on the first day and came back the next day. She was so excited about her new hairdo and told us that she absolutely loved her new extensions. Another hairdresser stopped by and mentioned that MAGO® can be the “Iphone” to the hair extension market because it is a product so new and different.
The last few hours of the whole event was a period of relief and new excitement for us. Now that we had seen with our own eyes that MAGO® is a product that can make a difference and can be loved, we had butterflies in our stomach with the thought of new surprises for MAGO®. Although we introduced our product without a U.S. partner, our first experience there was a huge success.
Now we believe that it is only a matter of time to find a passionate U.S. partner and together bring MAGO® to the United States. We want to give these hairdressers and the clients the experience they deserve!
We will see you soon!